Jump to ContentJump to Main Navigation
The Roots, Rituals, and Rhetorics of ChangeNorth American Business Schools After the Second World War$
Users without a subscription are not able to see the full content.

Mie Augier and James G. March

Print publication date: 2011

Print ISBN-13: 9780804776165

Published to Stanford Scholarship Online: June 2013

DOI: 10.11126/stanford/9780804776165.001.0001

Show Summary Details
Page of

PRINTED FROM STANFORD SCHOLARSHIP ONLINE (www.stanford.universitypressscholarship.com). (c) Copyright Stanford University Press, 2018. All Rights Reserved. Under the terms of the licence agreement, an individual user may print out a PDF of a single chapter of a monograph in SSO for personal use (for details see http://www.stanford.universitypressscholarship.com/page/privacy-policy).date: 17 July 2018

The Rhetoric of Professionalism

The Rhetoric of Professionalism

Chapter:
(p.240) Chapter Eleven The Rhetoric of Professionalism
Source:
The Roots, Rituals, and Rhetorics of Change
Publisher:
Stanford University Press
DOI:10.11126/stanford/9780804776165.003.0011

This chapter examines the postwar pursuit of professional status for business and business schools in North America. It highlights concerns about the vision of managers and management that should be reflected in business schools and about whether management education should be driven by a logic of appropriateness or by a logic of consequences. This chapter explains that the ideas of professionalism were associated with a view of management that is inconsistent with free market ideology and as such efforts to have management take on the mantle of a profession were only partly successful and were somewhat transient.

Keywords:   professional status, business schools, North America, managers, management, logic of appropriateness, logic of consequences, free market ideology, professionalism

Stanford Scholarship Online requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.

Please, subscribe or login to access full text content.

If you think you should have access to this title, please contact your librarian.

To troubleshoot, please check our FAQs , and if you can't find the answer there, please contact us.