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Dolores Del RíoBeauty in Light and Shade$
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Linda B. Hall

Print publication date: 2013

Print ISBN-13: 9780804784078

Published to Stanford Scholarship Online: June 2013

DOI: 10.11126/stanford/9780804784078.001.0001

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Hollywood Baby Beauty

Hollywood Baby Beauty

(p.43) 3 Hollywood Baby Beauty
Dolores Del Río
Stanford University Press

This chapter describes the process of turning Dolores into a Hollywood star. Carewe arranged a screen test for her that was filmed just a day after she arrived in Los Angeles. It emphasized her exotic appearance—“exotic” being the quality he accentuated in selling her to filmmakers and to the public. Just a few days later, Carewe swept her into her first film, Joanna, which he himself was directing at First National. Carewe also engaged one of the best-known publicists in Hollywood, Harry D. Wilson, to promote his protégée.

Keywords:   Dolores del Río, Joanna, celebrity, Edwin Carewe, Harry D. Wilson

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