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Apocalypse ManagementEisenhower and the Discourse of National Insecurity$
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Ira Chernus

Print publication date: 2008

Print ISBN-13: 9780804758079

Published to Stanford Scholarship Online: June 2013

DOI: 10.11126/stanford/9780804758079.001.0001

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“The Chance for Peace”

“The Chance for Peace”

(p.29) Chapter 2 “The Chance for Peace”
Apocalypse Management
Stanford University Press

This chapter describes the long speechwriting process of “The Chance for Peace.” President Dwight Eisenhower forecasted psychological warfare as a significant part of his strategy, and was attracted to the plan of Samuel Lubell due to its combined psychological warfare benefits and practical advantages for the United States. The final product of the long speechwriting process, “The Chance for Peace,” was delivered to the American Society of Newspaper Editors. Eisenhower was confident that a serious bid for peace would be a most efficient guide in the cold war. It is noted that peace would suspend all geopolitical effort by giving the United States total control of every apocalyptic threat, the bomb, and the international economy, as well as the communists. The speech also placed the administration's discourse, and eventually public discourse, on a new track.

Keywords:   Chance for Peace, Dwight Eisenhower, psychological warfare, Samuel Lubell, United States, speechwriting process, cold war, apocalyptic threat

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