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Hispanic Entrepreneurs in the 2000sAn Economic Profile and Policy Implications$
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Alberto Davila and Marie T. Mora

Print publication date: 2013

Print ISBN-13: 9780804777933

Published to Stanford Scholarship Online: May 2014

DOI: 10.11126/stanford/9780804777933.001.0001

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Strategic Issues for Hispanic Entrepreneurs—Technology Usage

Strategic Issues for Hispanic Entrepreneurs—Technology Usage

(p.118) 7 Strategic Issues for Hispanic Entrepreneurs—Technology Usage
Hispanic Entrepreneurs in the 2000s

Alberto Dávila

Marie T. Mora

Stanford University Press

This chapter explores whether Hispanic entrepreneurs use digital technology differently than their non-Hispanic counterparts. It also analyzes whether the usage of such technology related to business outcomes between Hispanic- and non-Hispanic-owned small firms. The findings are mixed. One dataset indicates the presence of a digital divide between Hispanic and non-Hispanic entrepreneurs with respect to having a website and conducting e-commerce, although differences in observable characteristics explained a considerable portion of this gap. However, an alternative dataset suggests that the digital divide that existed between Hispanic- and non-Hispanic-owned small businesses in the late 1990s had vanished by the mid-2000s.

Keywords:   Hispanics and digital technology, entrepreneurs and digital technology, Hispanic-owned businesses and e-commerce, business outcomes and technology, Hispanic entrepreneurs and physical capital

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