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The Global Rise of PopulismPerformance, Political Style, and Representation$
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Benjamin Moffitt

Print publication date: 2016

Print ISBN-13: 9780804796132

Published to Stanford Scholarship Online: January 2017

DOI: 10.11126/stanford/9780804796132.001.0001

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Introduction: The Global Rise of Populism

Introduction: The Global Rise of Populism

(p.1) 1 Introduction: The Global Rise of Populism
The Global Rise of Populism

Benjamin Moffitt

Stanford University Press

This introductory chapter sets the scene by outlining the rise of populism across the globe over the past two decades, and introducing the key arguments, themes and structure of the book. The chapter makes the case that we need to rethink populism in an age of media saturation, communicative abundance and a wide perception of global crisis. It does this by focusing on populism’s position in a shifting media landscape; populism’s genuinely global dimension – which moves beyond the Americas and Europe to also take in the Asia-Pacific and Africa; and arguing that populism is not an ideology, strategy, discourse or political logic, but rather a distinct political style comprised of 1) appeal to ‘the people’ versus ‘the elite’, 2) ‘bad manners’, and 3) crisis, breakdown or threat.

Keywords:   populism, media, crisis, democracy, political style, performance, representation, the people, the elite, leadership

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